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Perfectly networked:

06.10.2025 | 1 minute read
Perfectly networked:
Perfectly networked:
  1. Data source & quality
    Data Hub provides high-quality bibliographic data (titles, metadata, etc.), enriched, cleansed and consolidated (best-of-records). This data is the reliable basis.
    2. transfer & centralised management
    PIM.RED can import this data via interfaces and use it as part of its data pool. Further information is maintained there (e.g. images, additional texts, marketing information, etc.).
    3. completion & enrichment
    The Title Editor of the Data Hub is used to provide editorial content, unique content, keywords, etc., which can be further enriched, designed and optimised for various output channels in PIM.RED.
    4 Consistent use across channels
    Once centrally managed, PIM.RED can be used to create displays from the data: Webshop, website, catalogue, newsletter, Web2Print, etc. The database remains consistent (e.g. price, availability, metadata) thanks to the connection to the data hub.
    5. process optimisation & efficiency
    The combination saves redundancies: data does not have to be entered or synchronised manually multiple times. Change updates run via the data hub (e.g. changes in title data) and PIM.RED automatically transfers them to its channels.
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